Pomade Wisdom

WHICH POMADE IS YOURS?

Everyone’s hair is different. Whether you’re looking for a firm hold with a matte finish, or you’re the kind of guy who likes a light hold with a shine finish, use this guide to find out which of our men’s hair pomades is best for your hair type and style.

There are two important factors at play when deciding on the correct pomade—the look you're going for, the amount of hold and your hair type. 

Here, we break down your hair type into three categories: straight, wavy, and curly. For each pomade, we'll tell you what hair type it works best on and illustrate the level of shine and hold. As you scroll, look for the icons featured to the left to make sure the pomade fits your hair type.


Paste Pomade. See it in action.

Paste Pomade. See it in action.

PASTE POMADE

Pliable, medium hold that lasts all day and is easily reworked. Its lightweight formula is infused with nourishing ingredients while adding thickness, texture and definition.

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Clay Pomade. See it in action.

Clay Pomade. See it in action.

CLAY POMADE

Matte-finish styling clay separates, defines and molds hair in place to deliver a strong, pliable hold all day.


Cream Pomade. See it in action.

Cream Pomade. See it in action.

CREAM POMADE

Light hold, moisture-rich styling cream softens and smooths hair while providing frizz-free definition and enhanced shine.


Hard Cream Pomade. See it in action.

Hard Cream Pomade. See it in action.

HARD CREAM POMADE

Lightweight, moisture-rich styling paste provides strong hold for hours without weighing hair down, with a natural, low-shine finish.

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Hard Water Pomade. See it in action.

Hard Water Pomade. See it in action.

HARD WATER POMADE

Firm-hold, water-based styling formula provides dimension, textured separation and sleek all-day control without stiffness.


Soft Water Pomade. See it in action.

Soft Water Pomade. See it in action.

SOFT WATER POMADE

Light-to-medium hold, water-based styling formula spreads easily through hair to deliver textured separation and natural, non-greasy shine.

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All of Baxter's Pomade's and haircare are available at both Hair Loft locations in West Loop and River North.