Founded in Parma, Italy in 1983 by the Bollati Family, Davines started as a research laboratory, producing high-end hair care products for renowned cosmetic companies worldwide. After a decade of honing their expertise, they began creating their own brand of Davines Hair Care products exclusively for salons.

“BY CREATING BEAUTY SUSTAINABLY, WE ENCOURAGE PEOPLE TO TAKE CARE OF THEMSELVES, OF THE ENVIRONMENT IN WHICH THEY LIVE & WORK, OF THE THINGS THEY LOVE.”

Since the beginning, they’ve focused on crafting quality products that are scientifically engineered to work, and express our distinctive style and spirit.

Essential Haircare from Davines is a range of products for daily haircare with antioxidant and protective properties. It is made with high percentages of natural ingredients that are easily biodegradable to minimize the environmental impact. All products are free from sulphates and parabens.

More Inside is a range of versatile products formulated with precious blends of active ingredients that are paraben-free to enhance styling and finishing performance. Each product provides hydration to hair, ensuring a long-lasting effect. The result is defined, bouncy hair without any product residue. 

Oi strives to respect both mankind and the environment. All Oi products contain Roucou Oil, coming from a plant in Amazonia with an antioxidant action and properties which counter free radicals. Formulas do not contain sulphates of parabens. 

Your Hair Assistant is designed to create the perfect blow-dry, both in the salon and at home. The products of Your Hair Assistant are formulated for performance in each phase of the creation of the hair style. From preparation, to styling and finishing, Your Hair Assistant helps create the perfect look.